The first and only touring exhibition in the world to present an accurate full scale live experience of one of the most famous paintings in history.
It's an incredible exhibition featuring world premieres and discoveries resulting from unprecedented studies on the work of Leonardo da Vinci. It is produced by the Leonardo3 Museum (in Piazza della Scala of Milan) which has received the Award of Recognition of the President of the Italian Republic.
- 2 physical reconstructions (35 x 9 x 9 mt. / 115 x 30 x 30 ft – worldwide premiere)
- Live experiences inside the halls
- The painting as it is today
- The painting as it was in 1498 (worldwide premiere)
- Hands-on interaction (on touch screens)
- See-hear-smell total live experience
It's an incredible exhibition featuring world premieres and discoveries resulting from unprecedented studies on the work of Leonardo da Vinci. It is produced by the Leonardo3 Museum (in Piazza della Scala of Milan) which has received the Award of Recognition of the President of the Italian Republic.
Quickfacts
| How to Host | Under License from Leonardo3 |
| Costs | On Application to Leonardo3 |
| Traveling Exhibition Period | Generally 3-6 months |
| Space Required | From 700 to 1000 sq. mt. / From 7,500 to 12,000 sq. ft. (customizable for larger or smaller spaces) |
| Ceiling Height | Preferably 9 mt. / 30 ft. (can be adapted to 4,5 mt. / 15 ft.) |
| Freight Size | 3 to 4 x 40 ft. High Cube containers |
| Installation | Installation by Leonardo3 Technicians/Curators assisted by personnel of the hosting venue (6 people) |
| Traveling Exhibition History | Checiny, Milan, Vigevano, New York, Philadelphia, Toronto |
| Past Attendances | Milan (425,000), Vigevano (120,000), New York (200,000), Philadelphia (200,000), Toronto (220,000) |
| Past Sponsors | Fondazione Banca del Monte di Lombardia, Provincia di Pavia, Comune di Vigevano, Endorsement by the President of the Italian Republic, FirstTrust, Barilla, Aviva, Comune di Milano, Award of Excellence from the President of the Italian Republic |
| Revenue Areas | Tickets, Audio guide, Merchandise, Sponsorship, Hospitality. Leonardo3 have a large volume of merchandise already produced and published. Additionally, there are many unique merchandising opportunities to brand and localize to each market. |
| Support Materials | Full exhibition, merchandise and advertising style guides; Strategic marketing and promotional plans; Press releases; Activities Guide; High resolution imagery; Curatorial support available; Promo video and TV spot |
If you have questions regarding hosting a temporary or permanent exhibition or even an entire museum please make contact with us via e-mail for further information.